Foot Locker x Touch The Wood® "The Beginning"

FOOT LOCKER x TOUCH THE WOOD: THE BEGINNING

The collaboration between Touch The Wood and Foot Locker stems from the shared path of the two brands that see lifestyle and urban culture as fundamental points.

Through an activation in the flagship store of Foot Locker in the center of Rome, we created an engaging atmosphere thanks to our musical selection and a specific setup that recalled an amusement park.

WHAT WE DID:

Concept
Digital & Communication Strategy
Public Relations
Brand Engagement
Brand Activation
Music Selection

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